Leicester continues to build its reputation as a vibrant hub for fashion innovation and textile entrepreneurship. Kadija Sheek is an ambitious creative blending her Somali heritage with luxury fabrics to launch a contemporary sleepwear brand.

Kadija, who holds a degree in graphic design, always had a passion for fashion in the background. After completing Level 1 and Level 2 Pattern Cutting courses at the FTA Fashion Hub in Leicester, her aspirations began to take form.

“I have always been interested in fashion, even after completing my graphic design degree several years ago,” says Kadija. “Attending the pattern cutting courses at FTA was the first step in understanding how garments come to life. Jo encouraged me all the way to go for my dreams – I’m so thankful for that!”

Under the guidance of FTA Fashion Hub tutor Jo Bean, Kadija learned the technical foundations of garment construction. Drawing on her Somali heritage for inspiration in both prints and silhouettes she began to conceptualise a sleepwear line made from high-quality, precious fabrics. The fusion of her graphic design background and cultural identity gives her brand a strong aesthetic voice, even though the name for her label is still to be finalised.

Recognising her potential, the team at the Apparel and Textile Manufacturers Federation (ATMF) offered further business support and advice to help her progress from concept to market-ready product. Claire, an advisor with ATMF, was particularly impressed by Kadija’s readiness.

“After meeting Kadija for the first time, it was clear she was incredibly determined to start her own brand that touched on her heritage,” Claire recalls. “Jo and I discussed the importance of understanding the size range for her collection. Kadija had come prepared with a sample size spec, and we advised her on how grading works and the necessary size increments.”

By the time of their initial business support session, Kadija had already developed her first toile demonstrating her commitment and hands-on approach to learning beyond the classroom.

As Leicester nurtures the next generation of textile and fashion entrepreneurs, stories like Kadija’s show the transformative power of education, mentoring, and cultural expression. With the ongoing support of FTA Leicester and ATMF, Kadija is on track to turn her dream into a tangible, market-ready sleepwear brand that celebrates both elegance and heritage.